Home » How to Install ITV Hub (ITVX) on Android TV/ Android TV Box

How to Install ITV Hub (ITVX) on Android TV/ Android TV Box

by Natalie
ITV hub on Android TV

ITV Hub is currently known as ITVX, which is the most popular streaming service in the UK. You can stream all kinds of British entertainment through ITV Hub. The ITVX app is available on the Google Play Store to download on Android TV for accessing ITV Hub content.

ITVX is the home of reality TV shows and sitcom series. You can find numerous content for watching with your family on your Android TV. This app also offers exclusive series and game shows for on-demand streaming. You can enjoy watching the Cult Classic movies and series on your Android TV. ITVX provides access to Britbox content for streaming on your Android TV.

With the below guide, you can quickly install the ITV Hub (ITVX) on your Android TV and start streaming your favorite British TV shows.

How to Install ITV Hub on Android TV from Play Store

1. Go to the home screen on your Android TV and click on Apps.

Click Apps to access ITV Hub on Android TV

2. Open the Google Play Store and click the Search icon.

Select Search icon

3. Enter ITV Hub in the search bar and locate the app.

4. Select ITVX from the suggested result.

5. Click Install to get the ITVX app on your Android TV.

6. Once the app is installed, click Open to launch the app.

How to Activate ITV Hub on Android TV

1. Open the ITVX app on your Android TV.

2. Click Sign in now and follow the on-screen instructions to get an activation code.

3. Go to [https://www.itv.com/hub/pair] from a mobile or PC browser.

4. Tap SIGN IN and log in with your email and password.


5. Enter the code displayed on the TV and click Continue.

Enter the code and click Continue

6. Within a few minutes, the content will be refreshed and will appear on your TV.

ITVX home screen

How to Sideload ITV Hub on Android TV

The ITV Hub app is not available for Android TV. So, to stream its content, you need to sideload it using the Downloader app.

1. Install the Downloader app on your Android TV from the Play Store.

Click Install

2. Click the Settings icon on your Android TV.

3. From the options, go to Device PreferencesSecurity & Restrictions.

4. Click Unknown Sources → Turn on the Downloader toggle.

Turn on Downloader

5. Now, open the Downloader app on Android TV from the home screen.

6. Tap Allow to accept the storage permissions.

7. Choose Home from the left pane, and enter the download link of ITV Hub APK [https://bit.ly/3Z86xfo] in the URL field.

Enter the ITV Hub APK URL

8. Click Go to download the APK file on your Android TV.

9. Once the file is downloaded, open it and click Install.

10. Install any of the VPNs on your Android TV, like NordVPN or ExpressVPN, and connect to the UK server.

11. Then, click Open to launch the app and watch the content.

Similar to ITVX, you can get the 9Now app on your Android TV to stream the Australian channel content.

How to Watch ITV Hub Using Browser

In the Play Store, there are quite a number of web browsers available for Android TV. You can use any of those web browsers on your Android TV to access the ITV Hub Platform.

1. Open a web browser on your Android TV.

2. Enter the URL [https://www.itv.com/] in the address bar and go to that website.

3. The website’s home screen will appear on the TV screen.

Sign in to ITVX website to watch ITV Hub on Android TV

4. Click the Sign In button and enter your credentials.

5. Then, you can access your favorite content on your Android TV.

How to Cast ITV Hub on Android TV

Cast Support: The [app/platfrom] is compatible with the built-in Cast support. With that, you can easily cast the [app/platfrom] from your smartphone to Android TV.

1. Install the ITV Hub from the Google Play Store or App Store.

2. Connect your smartphone and Android TV to the same WiFi network.

3. Open the ITV Hub app on your smartphone and log in with your account.

4. Click the Cast icon from the app.

Click the Cast icon to stream ITV Hub on Android TV

5. From the list of devices, choose your Android TV.

6. Play the video content on the app. Now, the content will appear on your Android TV.

Start watching live TV channels, movies, and hit TV shows of BritBox on Android TV. Similar to ITVX, you can also install All 4 on Android TV to watch UK content.

Supported Android TV Models

  • Sony Smart TV
  • Sharp Smart TV
  • TCL Smart TV
  • Hisense Smart TV
  • Philips Smart TV
  • Skyworth Smart TV

Supported Android TV Boxes

  • AirTV
  • AT&T TV
  • Epson
  • Mi Box and Mi Box S

ITVX Other Supported Devices

  • Windows/Mac/Linux
  • Amazon Fire TV
  • Google Chromecast
  • iPhone/iPad
  • Android smartphone/tablet
  • Windows Phone
  • Roku
  • Now TV
  • Samsung Smart TV (running Tizen OS 2.4 or above)
  • BT TV
  • PlayStation 3
  • Xbox One
  • Xbox 360

ITV Hub Subscription Plans

To get started, visit the ITVX official website and click Start Your Free Trial to create a premium account. The subscription to ITVX Premium costs £5.99/month or £59.99/year after the 7-day free trial. You can watch over 1000 hours of favorite TV shows ad-free or download any shows to watch them offline.

Note: For watching TV shows like RuPaul’s Drag Race and Enjoy The Challenge, you can install Freeview TV and MTV on Android TV.


1. Can you get ITV Hub on Google TV?

Yes, you can download and install ITV Hub on Google TV from the Google Play Store.

2. How to watch ITVX on Android TV in the USA?

After sideloading the ITVX app via Downloader, connect a VPN server to the UK location. Now, you can access ITVX on your Android TV in the US by unblocking geo-restrictions.

3. How to fix ITV Hub not working on Android TV?

You should update the ITVX (ITV Hub) to the latest version, clear the app cache, uninstall and reinstall the app, or restart your Android TV to fix the issue.

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